Sad Reality of Changing IG Handles & How to Cope Up

If you’re planning to change your IG handles too, this article might help you.

After my sudden decision made 72 hours ago, I’ve carefully monitored the changes and the activities online. I’m never the type to keep an eye on how much followers I gained or lose in a day, but with the new changes made, I thought it’s only smart to monitor and eventually share my personal insights to those who are also on the same page as I am.

As soon as I announced my new identity, I did get a lot of support from my friends, readers whom I’ve met and haven’t met yet and of course from Jeff. Some of my friends also thought of doing the same thing and admittedly was pushed to finally do it after my “brave move”. Changing my username from iamthedoll to @IAMRHEABUE may have seemed like a nice/cool move, but the sad reality is, you must be ready to risk a LOT too. Changing usernames may confuse your new followers and in return, you would gradually lose a bunch of them.

From almost reaching 70K followers on Instagram, I’m slowly losing from 100s to 1000s.

My thoughts?

1. Since Instagram’s algorithm is horrible these days, there would be 20-40% chances that your followers are informed about the new username. If your followers haven’t turned their notifications on for you, thus your posts might not land on their feed 80% of the time.

2. Those who are not informed might still look for your old username and would end up seeing a dead link or a new page (probably cause someone owned it as soon as you abandoned the username).

3. Instagram does not automatically change the old username tagged on several caption mentions from your friends or brands you’ve worked with. Undeniably, this is where you get your followers most of the time.

How to backfire Instagram’s algorithm?

1. Hold on to your support-system a.k.a. your friends!
Let them know about your new IG handle. Why? Friends support friends. 😉

2. Post more to get discovered more once again!
If you’ve lessened your posting sched from 3 to 1, I suggest you go back from posting 3 photos a day again. The more you post good content, the higher the chances you get from getting into the discover page.

3. BE 101% READY.
Before changing your usernames, make sure all your other social media accounts are open on different tabs just to make sure you secure your username asap. Aside from that, make sure all your marketing materials are ready (blog posts, IG photo announcements & captions. Boost your post if you want.).

After the changes? Engagement might drop and your followers growth as well. My tip? KEEP DOING WHAT YOU DO. You may feel frustrated at times but I swear if you continue doing what you do, everything will pick up from where it’s supposed to and things will eventually fall back in the right places.

Don’t stop with “same day announcements” and continue with post announcement and sustaining content. This is not the time to be lazy. If you want it so badly, double up your work and produce more interesting contents.

So if you’re still planning to push through with braving the storm, you might want to consider my 5 tips above. 😉
If you’re not really concerned about losing/gaining followers, then that’s good.

Personally, I changed my username across all social media because I did it for me. I’m happy with the changes whether I’ll lose 1000s more. I simply don’t care. It’s better to have followers who genuinely love and appreciate your works and passion.


  1. Reply


    August 1, 2017

    I’m glad that the change you did is for you and not for fame. There may be times when people would be afraid to jump onto changes because change can really be scary. But you made it. Here’s to more success for your blog and your digital presence. Being yourself is truly the best gift you can gift, not just to yourself, but also to your readers. Cheers, Rhea! 🙂


  2. Reply

    Camie J

    August 1, 2017

    So shallow. Did not even think this was a problem. You social media “influencers” are all blitz but hollow minds. When you die, will people really care if you changed your usernames? Ask yourself, will all your social media fame even matter?

    • Reply

      Rhea Bue

      August 1, 2017

      I completely respect your opinion. 😉

      If I die, I’d be happy because I did whatever I want in life. No hates & grudges. Just a life full of happiness. 🙂

      I also asked myself that question as a respect to your opinion, social media fame does not even matter to me now even if I’m still alive. As mentioned above, I said “I don’t care at all”. Just mentioning it here once again just in case you missed it. 🙂

      Oh! And I don’t even or ever claimed that I’m famous. So thank you for giving me that title. I really appreciate how you viewed my opinion in this article. 🙂

      All the best,
      Rhea Bue

  3. Reply


    August 1, 2017

    What a brave girl ?

  4. Reply


    August 1, 2017

    Agree 100%?

  5. Reply


    August 1, 2017

    I’m beyond glad that you surpassed it ate Rhea! And finally this is it! it just takes time.. 🙂

  6. Reply


    August 1, 2017

    Love the change! And yes, you don’t have to worry about your followers cos we’ll sure find you. Aba! Hindi kaya okay mawalan ng isang super inspiring woman to check and look at every now and then. Stay pretty, R!

  7. Reply


    August 1, 2017

    You deserve all you have now because you worked hard for it for years! And you deserve it. I even remember that one time you featured me on your blog years ago and I super love you for that. Keep doing what you love and we’ll just be here to support you while you reach for the stars. Love you babe! You are inspiration to many! ❤️❤️❤️

    • Reply

      Rhea Bue

      August 2, 2017

      Paxieeee!!! alam mo ba nakwekwento ko yan parati kay Jeff!!! I told him na kayo nila Paul yung first bloggers na nakilala ko dito sa Manila! It was the perfume event pa ni Myrtle! 🙂

      When I first saw you nun super hiya akoooo.. Cause I really looked up to you guys. As in idol ko kayo! 🙂 Hanggang ngayon parati kong iniisip na dati hanggang tingin lang ako sa blogs niyo then now we’re friends na! <3

      Super thank you for everything, Paxieeee! :-*

  8. Reply

    finella therese

    August 3, 2017

    I love you since 2011. days..

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